WELCOME

Marketing Strategy Resources

Get in touch

We deliver tailored strategies for brands across the world. To find out how we can help you, just fill in the form and we'll get right back to you.

Blog

Our insights into the current and future trends of the marketing industry
Post Link Button

Insights

Understanding and Developing Customer Lifetime Value (LTV)

This article will explore the concept of Customer Lifetime Value (Sometimes called CLV, CLTV or LTV) and some of the key metrics that will give businesses visibility into how much each customer is worth, in order to build tailored strategies moving forward.

Post Link Button

Insights

The future of Voice Search

This article provides a closer look at the future of voice search and offers suggestions on how digital marketing strategies can take advantage of this evolution in user behaviour.

Post Link Button

Insights

How to Develop a Communications Strategy

A well-developed communications strategy is essential for any organisation. It should set out clear objectives, outline the best practises for communication so that employees know how to address customers in all contexts, as well as provide guidelines for measuring its success over time.

Having worked with Simon and his staff for some time now, we've come to appreciate their wealth of knowledge in all areas of Marketing and overall business acumen. Grateful to partner with Simon and his group in moving our company to the next level.

Michael Iorio - Cyberstruct

We have worked with Simon and his team on several projects. Results have been strong each time, and we trust their experience to facilitate growth for our clients moving forward.

Segel Associates

Simon and his team started working with us at a critical time in our marketing team's growth and really helped to propel our digital marketing efforts forward at speed. Simon really understood the need to be agile and reactive and was hugely supportive with his can-do approach. I would highly recommend Simon and his team.

Lisa Broom - Fliplet

Simon did a fantastic job of working with our team on a new digital marketing project. He is clearly very knowledgeable in his field of expertise and responded to our requests quickly and efficiently, while working to a very tight deadline. I’d be very happy to work with Simon in the future.

Helen Brock - Haremi

Positive: Professionalism, Quality, Responsiveness, Value

Natalie Jackson - Override

After a couple of false starts with other "marketing experts", Simon has been working with me on a far-reaching and globally disruptive new project to build a digital comparison tool in #deathtech. The level of experience and knowledge Simon has brought to the table in helping PHRENeTECH work out its multi-channel marketing strategy has been and continues to be invaluable. I do not hesitate to recommend Simon to anyone who needs quick, thorough, value add and commercially strong marketing expertise.

Jason Ghous - Funeral Experts

Superb work! The quality and turnaround times from Simon and his team are hard to beat. Highly recommended.

Mark Ellis - Aspire

Podcasts

Our CEO presents For The Love of Marketing; a marketing podcast featuring interviews with top marketing leaders to discuss the hot topics in the world of marketing today.

Post Link Button
Personal Branding with Sam Winsbury

13/10/2022

In this week’s episode, we have Sam G Winsbury, the Founder of Kurogo. Sam and his team are ...

Post Link Button
Social Media Communities

07/10/2022

In this week’s episode, we have @AshleyFriedlein, the Founder of Guild, a platform for professional groups, networks and ...

Post Link Button
Sustainable Marketing FT. Michelle Carvill

07/10/2022

In this week’s podcast, we have Michelle Carvill, a strategic and sustainable marketer, author and trainer. She also ...

Post Link Button
Sustainable Web Design FT. Carl Hewitt

29/09/2022

In this week’s podcast, we have Carl Hewitt, a paid media & web development expert who’s the CEO & ...

Post Link Button
The changing face of PR FT. Devon Perry

01/09/2022

Public relations has changed a lot over the last 20 years. From the impact of SEO to the use of ...

Post Link Button
Social Selling FT. Tim Hughes

18/08/2022

This week’s podcast has a special guest Tim Hughes, and he talks about the art of social selling. ...

Post Link Button
Authority FT. Oliver Duffy

28/07/2022

Tune in as Oliver Duffy-Lee gives away his secret to maintaining authority online and his guide to growing a ...

Post Link Button
How to Market Content

22/07/2022

Content is all the rage these days. When everybody is creating content how does one stand out? What are ...

Post Link Button
Marketing in Recession

18/07/2022

This week’s topic is every marketer’s most dreaded word – RECESSION. During an economic downturn, companies have the ...

Post Link Button
Metaverse of Madness

05/07/2022

Metaverse has been a hot topic of discussion for a very long time. Seemingly, it will have a big ...

Post Link Button
A Career in Digital Marketing

30/06/2022

A career in digital marketing seems very lucrative. Therefore in this week’s episode, we talk about how to ...

Post Link Button
Are you Rainbow Washing?

24/06/2022

In honor of LGBTQIA+ pride month, businesses awash their logos in rainbow hues every June. It can be challenging ...

Post Link Button
Marketing Trends in 2022

20/06/2022

The pandemic, war, and economic crisis have made this world unstable. To stay ahead Marketers need to adapt quickly ...

Post Link Button
The Two Brains of a Marketer

27/05/2022

In this week’s podcast, we have a serious discussion on social media and its effect on mental health ...

Post Link Button
Content Does Not Last Forever

27/05/2022

In this week’s podcast, we talk about content pruning, the benefits of doing it regularly and how best ...

Post Link Button
Twitter in the Reign Of Elon Musk

01/05/2022

A few days ago, Elon Musk purchased his favorite social media app Twitter for a mere $44 billion. Probably, it ...

Who our team have worked with

Vodafone Logo
Right at home Logo
Segel Associates Logo
Override Logo
Lloyds Banking Logo
Motitech Logo
Home Instead Logo
Haremi
Funeral Experts Logo
Haddonfield financial Logo
The Pay Stubs Logo
Fintech Cashier Logo
Fidelity Logo
Citi Bank Logo
Direct Line Group Logo
b Logo
Capita Logo
Aspire Software Logo
Asda Logo
Vodafone Logo
Right at home Logo
Segel Associates Logo
Override Logo
Lloyds Banking Logo
Motitech Logo
Home Instead Logo
Haremi
Funeral Experts Logo
Haddonfield financial Logo
The Pay Stubs Logo
Fintech Cashier Logo
Fidelity Logo
Citi Bank Logo
Direct Line Group Logo
b Logo
Capita Logo
Aspire Software Logo
Asda Logo