SOCIAL MEDIA SERVICES
Social Media Advertising, or paid social, is the go-to marketing tool for many businesses, from small local stores to multi-national corporations. With 4.5 billion users across the globe, and the numbers continuing to raise, it’s easy to see why.
Through social media advertising, your business can connect to an engaged audience, and by being on the right platforms for your brand, can reach almost any customer or client. They can be a good tool for increasing brand recognition as well as driving sales and generating leads. A paid social campaign can be used on its own or as part of a wider marketing strategy.
Social Media Management
Social media is an ever-expanding landscape. From what was effectively a new channel just 15 years ago to becoming a daily part of life for most people.
Facebook, LinkedIn, Instagram, Twitter, YouTube, Snapchat, TikTok, Pinterest, Weibo and many more. Each channel has its own position and, whilst there’s cross-over between them, the businesses that see the most success have a presence across many. The secret is to know why you are on a channel and how it benefits the users. Produce compelling content, interact, drive engagement, test, track results and grow your audience.
Through an understanding of your brand, values, goals and customers, we design social media strategies that are effective and cost & time effective. Our social media managers can help take the day-to-day running of social media accounts off your hands whilst delivering brand awareness and engagement.
Social Media Advertising
A simple social media advert is not difficult to create, but a successful social media campaign requires an in-depth understanding of the platforms, a strategic approach to targeting and tracking, well designed creative and engaging copy. At SK our team brings together these skills to help drive results for clients around the world.