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Exploring Web 3.0: What Does the Future Hold for the Internet?

This article explores the possibilities of Web 3.0 and what the future holds for the internet overall, and for digital marketing.

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How to Build an Influencer Strategy

This article provides an overview of how organisations can incorporate influencer marketing into their overall marketing strategy.

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Insights

Understanding and Developing Customer Lifetime Value (LTV)

This article will explore the concept of Customer Lifetime Value (Sometimes called CLV, CLTV or LTV) and some of the key metrics that will give businesses visibility into how much each customer is worth, in order to build tailored strategies moving forward.

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The future of Voice Search

This article provides a closer look at the future of voice search and offers suggestions on how digital marketing strategies can take advantage of this evolution in user behaviour.

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